{"id":6321,"date":"2020-06-03T08:04:00","date_gmt":"2020-06-03T07:04:00","guid":{"rendered":"https:\/\/www.contrado.co.uk\/blog\/?p=6321"},"modified":"2020-07-30T15:18:42","modified_gmt":"2020-07-30T14:18:42","slug":"market-your-wholesale-products","status":"publish","type":"post","link":"https:\/\/www.contrado.co.uk\/blog\/market-your-wholesale-products\/","title":{"rendered":"How to Market Your Wholesale Products – A Brief Introduction to Marketing Tactics"},"content":{"rendered":"\n

If you have a wholesale business set up, you might be wondering the best way to to market your wholesale products. There are multiple ways that you can do that, depending on how you intend to sell your wholesale products so we are going to take a look at some of the most effective ways that you can market your wholesale business. <\/p>\n\n\n\n

Market Your Wholesale Products at Events<\/strong><\/h2>\n\n\n\n

Even if your end goal is not to sell at events such as\nfayres, markets and car boots, it can be worth dropping in occasionally to one\nof these events to market yourself. It\u2019s entirely up to you whether you take\nstock and trade at these places, but either way it\u2019s a great place to be seen\nand to get yourself noticed. <\/p>\n\n\n\n

If you don\u2019t fancy taking your stock down and selling on the\nday, you could take a few samples so that people can see the sizing that you\u2019re\noffering, the quality of your products. If someone can see for themselves what\nthey\u2019re going to get it takes away some of the mystery, and ultimately risk,\nthat can cause people to be more wary when they are ordering online. <\/p>\n\n\n\n

\"How<\/figure>\n\n\n\n

Use Visual Advertising<\/strong> to Market Your Wholesale Products <\/h2>\n\n\n\n

This may be more of an old-fashioned way to approach things,\nbut especially if you have a bricks-and-mortar store, visual advertising can\nhave a huge impact. From posters and shop window signs to leaflet drops and\nbusiness cards, there are some great ways to get your name out there. <\/p>\n\n\n\n

Be creative, but make sure that you remain clear and concise\nin your message. Make sure that you are appealing in your offering. It\u2019s worth\nbearing in mind that visual advertising isn\u2019t targeted. You\u2019ll likely have a\nmore diluted response because not everyone who sees your ad is going to find it\nrelevant to them. That being said, you have the opportunity to reach a lot more\npeople in one go.<\/p>\n\n\n\n

\"How<\/figure>\n\n\n\n

Online\nmarketing<\/strong><\/h2>\n\n\n\n

There are numerous channels that you can use for online\nmarketing, some free and some will come at a cost. The free options have the\nbenefit of not having an initial outlay, but they will also unlikely be\ntargeted. Paid options are referred to as PPC (pay-per-click). Although they\nwill cost, you can set your budget, and these types of online ads will be shown\nspecifically to the audiences that you choose. <\/p>\n\n\n\n

Paid online advertising is one of the most effective methods\nof marketing as it is pretty much instant. What you could spend months trying\nto gain traction online organically, you can gain in an instant with PPC. The\njoy of pay-per-click is that if people don\u2019t click through on your advert, then\nyou don\u2019t pay for it, on the flip-side, however, you will pay for each click,\nregardless of whether or not they turn into sales. <\/p>\n\n\n\n

\"online<\/figure>\n\n\n\n

Word of\nMouth<\/strong><\/h2>\n\n\n\n

This sort of marketing is known as referral marketing and\nthere are many different ways to do this. Referrals are a great way to get\nyourself known, and the key here is where they come from. Think about this as\nthough you were the customer. If a company tells you that they\u2019re great, that\u2019s\none thing. However, if a company you know and trust tells you that they think\nanother company is great, it\u2019ll have a little more standing with you. This kind\nof collaboration can rally strengthen your brand, and open you up to a whole\nnew audience. <\/p>\n\n\n\n

Taking this one step further, if you hear from your friends\nor family that this company that they just shopped with is great, then you\u2019re\nreally onto something. You can prompt this and give it a little push with\nrecommend-a-friend schemes, but the best way to make sure that people want to\nshout about you, is to make sure that you\u2019re worth shouting about. <\/p>\n\n\n\n

\"How<\/figure>\n\n\n\n

Great\nwholesale offering<\/strong><\/h2>\n\n\n\n

One great way of making sure that people love what you\u2019re selling, is to sell something they\u2019ll love. At Contrado, we have a huge range of more than 450 products that you can put your amazing design on and sell to your customers. Everything is made on demand, in glorious full-colour HD print so that you can proudly display your work and give your customers exactly what they want. If you\u2019re looking for a supplier to get your wholesale business started, click on the banner below and sign up today.<\/p>\n\n\n\n

\"\"<\/a><\/figure><\/div>\n\n\n\n
\"\"<\/a><\/figure>\n","protected":false},"excerpt":{"rendered":"

If you have a wholesale business set up, you might be wondering the best way to to market your wholesale products. There are multiple ways that you can do that, depending on how you intend to sell your wholesale products so we are going to take a look at some of the most effective ways […]<\/p>\n","protected":false},"author":11,"featured_media":6322,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"_yoast_wpseo_title":"How to Market Your Wholesale Products: A Brief Intro to Marketing","_yoast_wpseo_metadesc":"Wondering how to market your wholesale products? We've broken down some great marketing tactics to give you the low down."},"categories":[3],"tags":[],"yoast_head":"\nHow to Market Your Wholesale Products: A Brief Intro to Marketing<\/title>\n<meta name=\"description\" content=\"Wondering how to market your wholesale products? 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