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Learn the Basics

What is Egyptian Cotton? Everything You Need To Know About The World’s Best Cotton

what is egyptian cotton

16 July 20203 March 2022 by Stefanie

As soon as you hear ‘Egyptian Cotton’, your mind will gravitate towards words like luxurious, elegant, and soft. You’ll likely have seen posh duvet covers and pillowcases made with this fabric and dreamed of snuggling up in fresh cotton sheets. But what is Egyptian Cotton? The Secrets of Egyptian Cotton Well, it’s known as the […]

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Learn the Basics

How To Find The Best Sewing Machine For Leather [Guide]

best sewing machines for leather

9 July 20209 July 2020 by Stefanie

Whether you’re creating a belt, bag or jacket, leather is the best option that looks great and never goes out of style. Leather is a wonderful choice for any crafter due to its versatility. Whether you’re a seasoned seamstress or just starting out. Some leathers, like suede, are light, thin and flexible, whereas thicker materials […]

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For ArtistsHow to

How to Brand My Own Products To Increase Brand Recognition

how to brand your products

17 June 202014 December 2021 by Stefanie

How to brand my own products is something we hear all the time. Building a high-quality brand identity is just as important as providing your customer high-quality products. Think about your preferred brands and what makes them your favourite? You’ll often find it’s not always just the product itself, but the whole experience of buying […]

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For ArtistsHow to

How to Write an Artist Bio: The Fundamentals of Your Artistic Identity

How to Write an Artist Bio

10 June 202026 May 2021 by Stefanie

Part of being an artist – or a creative in any field – is self-promotion. And if you are looking to make being an artist your full-time career, self-promotion is incredibly important. While your art will obviously speak for itself when seen, there’s a few other things that you will need to help you draw […]

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Learn the Basics

How to Market Your Wholesale Products – A Brief Introduction to Marketing Tactics

How to market my wholesale products

3 June 202030 July 2020 by Beca

If you have a wholesale business set up, you might be wondering the best way to to market your wholesale products. There are multiple ways that you can do that, depending on how you intend to sell your wholesale products so we are going to take a look at some of the most effective ways […]

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How to

Twitter Paid Advertising: 4 Easy Steps to Boosting Your Business

twitter paid advertising

27 May 202030 July 2020 by Beca

Do you own a small business? Luckily for you, in the age of social media, your business has the chance to expand through any platform. As you may already know, Twitter is one of the biggest social media sites to get your message across in a way that fits your needs. In this blog post, […]

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Learn the Basics

What is Cupro? From Waste Material to Luxury Vegan Alternative

what is cupro

20 May 202024 September 2021 by Beca

Needless to say, when you’re a fabric specialist, you end up doing a lot of research into different fabrics, processes and the plethora of other things that come as a package deal with textiles. Well, that’s where we came across the up and coming fabric that almost nobody is concentrating on, cupro. But what is […]

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Learn the Basics

What Are Espadrilles: To Drille or Not to Drille?

what are espadrilles

13 May 202029 April 2020 by Beca

Most fashionistas have probably heard the word “espadrilles” plenty of times. But what is the first thing you think of when you hear “espadrilles”? Most commonly, we get the answer ‘a woman’s heel made with a woven or braided sole’. Yes, this is a somewhat accurate description of a type of espadrille, but not entirely […]

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How to

6 Ways to Boost Your Shopify Conversions (That Actually Work)

boost your shopify

6 May 202030 July 2020 by Beca

So, you’ve got a Shopify store, the website looks good, product pages are functioning, ads are running and sales are… Okay. Not bad, but they could be better. How do you do that, though? If you’re looking to boost your Shopify sales, you’ll need to know about this thing called a conversion rate and how you […]

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For ArtistsIndustry news

When Did Drop-Shipping Start? A Brief History of Drop-Shipping and Its Pre-Internet Roots

when did dropshipping start

27 April 202030 July 2020 by Beca

By now, you’ve probably heard all about drop-shipping and have an idea of what it is and how it works. If not, then don’t worry, we’ve put together a post which you can find here, that explains all of that in detail. But, knowing what it actually is doesn’t necessarily give you all of the […]

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